Showing posts with label ad stings. Show all posts
Showing posts with label ad stings. Show all posts

Friday, 6 September 2013

Dulux Sting

So last night I'm watching Design Doctors on RTE which is sponsored by Dulux Paint Company.  

As the programme goes to Ad Break, who do I see in the Dulux "Sting", only Declan my husband's business partner in ODKM Architects.

You can have a look at the "Sting" here on on Youtube.  

BTW, as far as I can make out, a sting in marketing terms seems to be an ad by the company that is sponsoring a TV programme.  It was shown in two parts last night - half at the first ad break and then the second half at the end of the programme.  It kind of tells a little story by the time the sting is finished.  Would you believe that this 30 second film took 8 hrs to record!!!

Here in Ireland we don't have as many TV ad breaks as in the USA.  In a half hour programme there would be one ad break at the 15 min point.

Here is a photo of Declan I took from the TV.